Coastal Detox Honored as 2026 San Diego County BBB Torch Award Finalist

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SAN DIEGO, CA – Coastal Detox of Southern California, a leader in personalized addiction treatment, is proud to announce its selection as a finalist for the prestigious 2026 San Diego County Better Business Bureau (BBB) Torch Awards for Ethics. This recognition highlights the company’s steadfast commitment to integrity, trust, and ethical business practices within the behavioral healthcare community.

The BBB Torch Awards for Ethics honor businesses in San Diego County that go above and beyond to operate with the highest standards of ethics in their dealings with customers, employees, and their communities. For Coastal Detox, being named a finalist serves as a powerful validation of our patient-centric model in an industry often scrutinized for prioritizing profit over care.

Coastal Detox is dedicated to guiding patients through personalized medical detox and integrated treatment, empowering them to heal from addiction and co-occurring disorders. Our mission is not just to facilitate sobriety, but to equip patients with the tools and foundation necessary to truly thrive in recovery.

A Mission Rooted in Personal Experience

For Nina Cornejo, CEO of Coastal Detox, this recognition is deeply personal. Her leadership is informed by her own journey to recovery, which has fostered a culture of radical empathy within the organization.

“Winning a Torch Award would be monumental,” Cornejo said. “It would send an unmistakable signal across the healthcare community that strong ethics and patient-centric care are not merely aspirational but are, in fact, the most sustainable and successful business model. My own struggles have guided my leadership beliefs. I understand the despair our patients feel, and my purpose is to inspire them to believe in themselves and empower them to thrive.”

BBB Torch Award for Ethics selection criteria

Next Steps in the Selection Process

As a 2026 finalist, Coastal Detox participated in a panel interview with the BBB Torch Awards judges on June 25, 2026, at the BBB Pacific Southwest headquarters in San Diego. The final winners will be announced during a celebratory event on Wednesday, September 9, 2026, at the La Jolla Marriott.

“To be recognized as a model for ethical, patient-centered care benefits all patients across the region,” Cornejo added. “It encourages every provider to lead with the same ethical principles that w.e strive to live by every day.”

2026 BBB Torch Awards Finalist

About Coastal Detox of Southern California

Coastal Detox of Southern California provides personalized medical detox and integrated addiction treatment services in San Diego. With a team of dedicated professionals, Coastal Detox focuses on treating the whole person and providing a supportive environment for long-term recovery and personal growth.

About the BBB Torch Awards for Ethics

The Torch Awards for Ethics is the most prestigious honor the BBB can present to a business. It recognizes those that maintain a solid commitment to ethical business practices and generate a high level of trust among their employees, customers, and their communities.

Contact us for media inquiries.

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Coastal Detox of Southern California CEO Nina Cornejo is a 2026 finalist for the BBB Torch Awards for Ethics

Coastal Detox Honored as 2026 San Diego County BBB Torch Award Finalist

SAN DIEGO, CA – Coastal Detox of Southern California, a leader in personalized addiction treatment, is proud to announce its selection as

addiction aftercare program in San Diego

Addiction Aftercare Programs

The journey to recovery doesn’t end when you leave rehab. Addiction is a chronic disease that requires life-long management, and successful long-term

Meet Our Team

Coastal Detox of Southern California is composed of an entire team of highly trained substance abuse professionals in recovery.
phil castagnola surdrc program director

Phil Castagnola, SUDRC

Program Director

kay saffe lpcc clinical director

Kay Saffe, LPCC

Clinical Director

jeff swem sudrc director of operations

Jeff Swem, SUDRC

Director of Operations

Coastal Detox of Southern California is only a call away.

Contact Us Today for a Free Confidential Assessment and Insurance Verification.

Phil Castagnola

Case Manager

Philip was born and raised in San Diego. He grew up with parents who were functioning alcoholics /addicts. This led to adopting a faulty belief system from a very early age that using drugs and alcohol was an acceptable way to live. The belief system made it normal for him to begin using substances at the age of 15.

Philip has been a surfer his entire life and competed professionally for a few years in his 20’s. He has primarily worked in the surf industry. He eventually opened his own surf shop (Select Surf Shop) in the early 2000’s. His addiction eventually got the better of him and after losing his business and his family in 2006 he spent the next 3 years in and out of rehabs trying to recover. His substance abuse issues eventually landed him in federal prison. He used his time wisely and started working the steps of alcoholics anonymous and completing an 18-month treatment program. 

Philip was the primary caregiver for his mom who was permanently bedridden for the last 4 years. When covid hit he decided to pursue one of his goals and began going to school to become a substance abuse counselor.

After struggling with substance abuse issues for over 20 years philip now has 15 years of continuous sobriety and works a program of recovery givi4ng back to other addicts and alcoholics through sponsorship in the program of AA.

Philip studied AODS at San Diego City College and he is now completing his internship here at Coastal Detox of Southern California.

Philip’s main passion is sharing his experience, strength and hope with others who struggle with substance abuse issues. Helping others through their journey of getting and remaining free of their bondage of addiction.

Kay Saffe LPCC

Clinical Director

Kay Saffe grew up in Miami, Florida and is a first generation American with Argentinian roots. She struggled with drinking and substances, especially throughout her youth. Today, she has been in recovery for years and strives to prioritize her spiritual, mental, and physical health.

A lifelong athlete and ocean lover, she moved to San Diego to pursue a Master’s degree in counseling at the University of San Diego and progress her surfing. She has spent years working as a surf instructor and therapist, working with local non-profits that treat at risk individuals and families in English and Spanish. She incorporates a mindful and holistic approach to therapy. She is passionate about positive psychology and helping others through their recovery journey.

Jeff Swem, SUDRC

Director of Operations

Jeff was born and raised in San Diego, and spent much of his youth living blocks from where our residential housing is located.  He spent his teenage years skateboarding up and down the surrounding streets, and enjoying the Pacific Beach life in the 80’s/early 90’s. 

Jeff got to know the darker side of addiction early in life, with three near-death experiences in a row happening within a year.  He “settled down” into alcohol, and later in life became a professional brewer, but that too proved to be too cunning, baffling, and powerful a draw.  During Covid, he felt no choice but to surrender, and made the decision to get sober.  He attended a similar program to our own, and after completing the 30 days inpatient and attending IOP aftercare, he was able to forge a strong foundation of sobriety.  He has not found a reason to pick up a drink since the day that he checked into that detox.  After quitting the brewing gig (because of course, he had little choice there), he enrolled in the AODS program at City College with his sights on a new career of helping others.  Having completed the requirements involved, he went on to earn his certification in California for Substance Use Disorder Certified Counselor.

Jeff is married to his wife of nearly 25 years with a 21 year old daughter and 18 year old son, and thanks to the 12 steps, surrounding himself with a caring and supportive sober community, and coming to terms with his alcoholism, is able to lead others struggling with addiction through example and personal experience.